Connect Klaviyo — that's it. We watch 40+ signals every hour, flag what's broken, and deep-link you to the step in Klaviyo that needs the fix. Connect Shopify too if you want sharper revenue math; it's optional.
The Klaviyo webhook for Shopify cart/create has been returning 401 Unauthorized since April 16. New carts are being created — your follow-up flow just isn't receiving them.
"Tell me what you want to do."
Most AI marketing tools wait for a prompt. You describe a goal, they build a campaign — but you're still the one who has to know what's broken and where the money's going. The blind spots stay blind.
"Your cart trigger broke 6 days ago. $2,900/mo leaking. Here's the deep link to the exact step in Klaviyo."
Playbook works the other way. We watch your stack, do the math, and tell you what's wrong before you think to ask. Then deep-link you to the screen in Klaviyo where you fix it.
Most retention tools were built to keep you in the product. Polite reports, suggestions, "review when ready." We're built to get you out faster — diagnosis, dollar amount, fix in your hand. You decide.
If your retention tool is being polite about your problems, it's wasting your time. You're paying to know what's broken and what it cost you — today, not next quarter.
12 years running retention. Same pattern every time: nothing breaks. The program just slowly stops working, and nobody's watching for exactly that.
Every AI email tool I tried wanted to take the wheel. I wanted one that watched the program and told me, in plain English, where it was slipping. That's Playbook. It diagnoses and explains. You decide. See for yourself ↓
Click around. Switch views. Click any finding's deep link to see exactly where you'd land in Klaviyo. This is what your dashboard looks like on day one.
40+ signals. Four pillars. Catch what Klaviyo's UI doesn't — then jump to the exact screen to fix it.
Flows go silent. List health degrades. Deliverability drifts. Playbook catches every signal that Klaviyo buries in dashboards you never check.
Playbook is read-only. We watch your Klaviyo for the signals that matter — broken triggers, drifting deliverability, segment refresh stalls, missing essential flows — and flag them with a one-click deep link to the screen in Klaviyo where you fix it. Every finding lands in your Activity Log. The fix is yours to make; we never write to your account.
Click "How we count this" on any finding and you get the equation and the source data behind every number. If you've connected Shopify, we cite the real order IDs we used so you can reconcile against your store yourself.
$29/mo per brand. 7-day free trial — starts when you connect Klaviyo. No credit card to start.
The alternative isn't another tool. It's you, weekly, remembering to check Klaviyo — or prompting Claude with the right question, knowing what to ask about in the first place. Here's the trade.
| Playbook$29/mo | DIYYour time + tools | |
|---|---|---|
| Setup time | 30 seconds · one OAuth click | Hours-to-days to wire scripts, dashboards, or paid audits |
| Scan cadence | Every hour, automatic | Whenever you remember to log in |
| Signals monitored | 40+, expanding | Whatever you think to check |
| Knowing what to check | We tell you | You have to know the right question to prompt |
| Receipts on the math | Every finding ships with the equation + source | You verify the AI didn't make it up |
| Coverage between checks | 8,760 hours per year | Whatever you didn't catch yet |
| Cost | $29/mo flat | Free in cash, expensive in time + missed revenue |
| Time you spend per week | Read a 2-min brief | Hours of prompting + Klaviyo dashboard digging |
Playbook watches and points. It doesn't write your campaigns, doesn't send anything on your behalf, and doesn't touch your Klaviyo account.
Your program stays in your hands.
We'd rather under-promise than overshoot. Here's exactly what Playbook does and doesn't do today.
Just Klaviyo. One OAuth click and we start watching your flows, campaigns, segments, and deliverability. That's enough to score your account and start flagging findings.
Shopify and WooCommerce are optional — if you connect one, the revenue math gets sharper because we can cite real order IDs against Klaviyo events. Skip it at signup and add it later in Settings.
No. Playbook is read-only. We watch your Klaviyo and deep-link you to the screen where the fix lives. You make the change; we never write to your account.
Every finding ships with three things: the math (revenue at risk), the diagnosis (what specifically broke), and the link.
Net-new builds carry your voice, your offer, your strategy. We don't think an agent should be guessing at those for you. The deeplink lands you exactly where you'd be five clicks deep, with our recommended config pre-filled, and you ship it.
Same monitoring layer, different billing scope. Brand ($29/mo) covers a single Klaviyo workspace. Agency ($99/brand/mo) covers as many client workspaces as you connect — billed per brand, with three extras layered on for portfolio operators:
Every hour. Every account. (There's only one plan, so cadence isn't something we ration.) You also get a weekly digest email — what we flagged, what you fixed, what's recovered.
No free tier — but every plan starts with a 7-day free trial that begins when you connect Klaviyo (not when you sign up). The trial is the full product: hourly scans, deep links, weekly digest, the works. Card up front; cancel anytime in the trial window and you're not charged.
Snooze or dismiss it. Every finding has a snooze (we'll re-check in N days) and dismiss option. Dismissed findings stay dismissed until the underlying signal materially changes. Every action lands in your Activity Log so you can see what we flagged and how you handled it.
Anytime, from Settings → Plan & Billing. Cancel within your 7-day trial and you're never charged. After that, you stay paid through the current billing period; at cycle close the dashboard locks read-only with a single "add payment" CTA. Your detection history stays in your account either way.
No. Your Klaviyo data (and Shopify data, if you've connected it) stays in your account. We don't train on it, don't share it across customers, and you can disconnect anytime — your data is preserved 90 days in case you come back, then permanently deleted.
Start your 7-day free trial. Connect Klaviyo and you'll see your first findings in under 2 minutes. Cancel anytime in the trial window; you're not charged.